Who Own The Most Elegant Chanel Handbag

In recent years, luxury consumption in developed rapidly in China, according to

The rebel Road; when consumers buy luxury goods, is unique in the pursuit of distinctive and exquisite ".

Have some common characteristics: they are expensive non-necessities of life, as a sign and symbol, reflected in more symbolic meaning, to meet people's spiritual and psychological needs.

Changing the initial reflected respect for aristocratic life, with a higher quality of life and the financial strength of the President.

China, Armani is a low-key, Valentino is fine, then Chanel is a free and independent, elegant and full of femininity. "

Whether the definition of traditional luxury goods, or the new definition of luxury goods,

Someone once summed up a number of different fashion brands positioning mixed

Be completely accurate, but there is some truth: "Versace is a fancy amazing, is elegant Givenchy, Christian Dior is the carving and extravagance

People to the brand while shopping, is a special dream to become a part of. Walking into a store, they translate into action in the heart of the occasion, not thinking of the price, not a tie or a suit, but think "I want to be a Chanel man or a Chanel woman ".

International accounting firm Ernst & Young estimated that the amount of current annual consumption of luxury goods more than 2 billion U.S. dollars, the future will be more than a year, 10% growth in 2015 will exceed 11.5 billion U.S. dollars, accounting for 29% ofthe global luxury goods consumption.

The French company Chanel, founded in 1913 by Chanel is the world's leading luxury management company, and now products have been all over the world, as Miss Gao Pinwei chasing the top Brand.

Chanel's target customers can be described as: a focus on freedom, respect knowledge, respect for human-based higher-income women.

Their common characteristics are: self-attaches great importance to the pursuit of freedom, and even Ms. Duncan and Ms. Chanel as an example, to imitate

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We always keep in mind is: "Luxury in Latin meaning is different, away from the hubbub of city life, away from the

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Ms. Chanel said: "I am eager to participate in every part of the future."

Their lifestyles, habits often visit their favorite shops, read fashion magazines. This part of the target customer is

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The dark, a big screen, many beautiful and unique woman said to the camera, just as quietly revealed a secret. Their exposure to all kinds of scenarios - a long trip, the highly anticipated red carpet, outdoor, indoor, nature of men to flash across the foil, leaving only their face and stare and colorful